In 2023 Ben Tierney created the world’s first program teaching and demonstrating magic to the homeless in Los Angeles, under the name The Trick.
The underlying goal of The Trick isn’t so much to create new magicians, but more about how a personal, real-world immersion in magic can help create skills that transfer to other areas of life.
Such as:
building self-confidence
fine motor skills
communication skills
reducing social anxiety
brings joy from mastering a new trick
The first location established for these regular sessions was My Friend’s Place on Hollywood Blvd. Since then it has grown to four different shelters, all within the Hollywood area.
Ben has been studying card magic for 16 years, and has been a member of The Magic Castle in Hollywood for 10+ years.
The Trick’s ‘card-in-hand’ logo was created by iconic LA-based tattoo artist Mark Mahoney of Shamrock Tattoo, located on Sunset Blvd.
IG - @thetrickla
Visit THE TRICK.